Things that help us connect with other trans people online are so important because for a lot of trans folks the only way to be able to connect with people like us is through the internet." The fact that it's become a huge internet sensation for trans people gives us something to connect with others about. She told Newsweek: "It's a weird sense of trans solidarity. A Way to Connectįiadh shared a video featuring the shark on TikTok back in 2021. The toy has unexpectedly become a trans icon-found online in posts alongside pride flags, trans memes, and LGBTQ+ positive messages. But for many owners, it's about more than just a cute face. The friendly-faced toy has soared in popularity as thousands of people share their adventures with their own Blåhaj across social media. Launched in 2014 by Swedish furniture store IKEA, Blåhaj-pronounced blaw-high-translates simply as "blue shark" in English. "Blåhaj makes my worries go away when I cuddle him," said Victor, an owner of one of the internet's most famous stuffed toys.
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